SOYGUDEN, Aydogan; GUL, Oguzhan. Branding Expectations in Sports Fitness Businesses. Sportif Bakış: Spor ve Eğitim Bilimleri Dergisi, [S. l.], v. 12, n. 3, p. 296–307, 2025. DOI: 10.70736/spjses.317. Disponível em: https://sportifbakis.com/index.php/pub/article/view/317. Acesso em: 10 jan. 2026.